Google aiming for real relevance

Google has announced the launch of “Interest-based” advertising as a beta. Here’s what Google says about three important features of interest-based advertising: - Transparency – We already clearly label most of the ads provided by Google on the AdSense partner network and on YouTube. You can click on the labels to get more information about how we serve ads, and the information we use to show you ads. This year we will expand the range of ad formats and publishers that display labels that provide a way to learn more... Read The Rest →