It doesn’t matter what industry you’re in… marketing, music, film, publishing, media… we’ve got to face up to the fact that open and transparent services are the future. So hand over control to the people, earn trust, have conversations as opposed to indulging in monologues / broadcasting / messaging and promote enablement, not prevention / hindrance.

Thumbs up:

Gerd Leonard: http://www.mediafuturist.com/
Radiohead: http://www.radiohead.com

Thumbs down:

Hakan Roswall, IFPI: http://torrentfreak.com/the-pirate-bay-trial-day-10-calls-for-jail-time-090302/
Feargal Sharkey, UK Music: http://news.bbc.co.uk/1/hi/technology/7722340.stm

Duh!

As Bob Dylan said:

Come gather ’round people
Wherever you roam
And admit that the waters
Around you have grown
And accept it that soon
You’ll be drenched to the bone.
If your time to you
Is worth savin’
Then you better start swimmin’
Or you’ll sink like a stone
For the times they are a-changin’