Be Jedi
Become a Resonance Jedi
Resonance Jedis understand how to use 21st century communications tools as an engine for empowerment and growth.
If you suspect you could be extending your reach and influence at a lower cost, you’re probably right.
To help you get going or increase momentum we offer three services that can be delivered remotely or face-to-face – Woodoos, Rontos and Banthas [read what these names mean]. If you’re starting from scratch you might want to work through all three.
Woodoos
- We take you on a journey through the communications revolution – how we found ourselves in a world of overchoice, transience and attention deficit disorder; how new resources, tools and mindsets are smashing down barriers and opening up opportunities.
- We explore how you fit into the grand scheme, new marketing and your customers’ lives. Instead of just bolting new media onto your marketing plan, do you need to reassess how you do business to fit the new way?
- We question, question, question… What are your goals? What problem are you solving? Who are your customers? What do they care about? What value are you offering? Is it worth talking about? How can you be more open? Can you enable more conversations?
- It’s easy to be presumptuous about customers’ desires and behaviours, so we set up simple actionable metrics, easy ways to listen and an agility plan so you can respond to real world feedback, kill what doesn’t work and focus on what does.
- We draw up a social media blueprint focusing on acquisition (people come to talk, from various channels), activation (participants have a happy first experience), retention (they choose to talk at your place again and again), referral (they love it enough to tell others) and revenue (convert to $ = GROWTH)
Rontos
- We create a fabulous, intuitive blog for you that suits your brand
- We sign you up to all the free social tools you need and integrate everything so it’s super-easy to maintain
- We put together a dashboard so you can monitor your social media activities
- We write an action plan and to-do list for you
- We show you how it all works so you’re super-confident and eager to run with it
- Viola! The result? New conversations, new customers, new opportunities and armies of fanatics who’ll do your marketing for you… = GROWTH.
Banthas
- So you have all the tools you need and an understanding of what needs to be done… BUT you don’t have the resources to keep up social media momentum, produce content and spin the conversational plates.
- We provide support and implementation services to manage your community and keep it vibrant and productive on an ongoing basis.
If any of these ring true, the Resonance Jedi series is for you:
- I know social media is essential nowadays but don’t know where to start
- I don’t have time to work out how to create a blog or evaluate which social media tools are best
- I keep making half-arsed efforts to blog, Tweet etc, but can’t keep up the momentum
- I wish someone would just sort it all out for me and tell me what to do so I don’t have to go through the hassle
- I’m using social media tools but don’t have a clear strategy and feel I’m not focusing my efforts in a way that’ll get results
- We’ve been meaning to implement a social media strategy for ages but don’t have the expertise in-house so it keeps drifting
