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	<title>ResonanceBlog.com &#187; More conversation less broadcasting</title>
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		<title>Social media circa 1900</title>
		<link>http://resonanceblog.com/archives/477</link>
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		<pubDate>Thu, 11 Feb 2010 23:48:01 +0000</pubDate>
		<dc:creator>Jane</dc:creator>
				<category><![CDATA[More conversation less broadcasting]]></category>
		<category><![CDATA[The new way]]></category>
		<category><![CDATA[advertising]]></category>
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		<description><![CDATA[Social media circa 1900This article by planning director Richard Madden from Kitcatt Nohr Alexander Shaw brings up an excellent example of social media in action, circa 1900 &#8211; that of the Michelin brothers Édouard and André and their quest to build their car and bicycle tyre brand&#8230; by recognising that people were more passionate about [...]]]></description>
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		<title>Things don&#8217;t resonate coz they&#8217;re dense, innit.</title>
		<link>http://resonanceblog.com/archives/105</link>
		<comments>http://resonanceblog.com/archives/105#comments</comments>
		<pubDate>Mon, 16 Mar 2009 22:51:14 +0000</pubDate>
		<dc:creator>Jane</dc:creator>
				<category><![CDATA[More conversation less broadcasting]]></category>
		<category><![CDATA[Resonance]]></category>
		<category><![CDATA[Weird science]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[agencies]]></category>
		<category><![CDATA[black holes]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[physics]]></category>
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		<description><![CDATA[Things don&#8217;t resonate coz they&#8217;re dense, innit.According to general advertising industry relativity, black hole budgets are entirely compressed into a region with zero meaningful volume and near-zero relevance, which means their density and gravitational pull towards the 30 second TV ad and print campaign are infinite; and so is the curvature of space-time and agency-time [...]]]></description>
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		<title>Times they are a-changin</title>
		<link>http://resonanceblog.com/archives/1</link>
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		<pubDate>Mon, 02 Mar 2009 21:57:18 +0000</pubDate>
		<dc:creator>Jane</dc:creator>
				<category><![CDATA[More conversation less broadcasting]]></category>
		<category><![CDATA[Power to the people]]></category>
		<category><![CDATA[Resonance]]></category>
		<category><![CDATA[The new way]]></category>
		<category><![CDATA[bob dylan]]></category>
		<category><![CDATA[Conversations]]></category>
		<category><![CDATA[gerd leonard]]></category>
		<category><![CDATA[music industry]]></category>
		<category><![CDATA[piratebay]]></category>
		<category><![CDATA[radiohead]]></category>
		<category><![CDATA[Trust]]></category>
		<category><![CDATA[uk music]]></category>

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		<description><![CDATA[Times they are a-changinIt doesn’t matter what industry you’re in… marketing, music, film,  publishing, media… we’ve got to face up to the fact that open and transparent  services are the future. So hand over control to the people, earn trust, have  conversations as opposed to indulging in monologues / broadcasting / messaging [...]]]></description>
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